Weekly Growth Tip

Hi - we probably know each other through LinkedIn, which is why I’ve added you to this newsletter.

No hard feelings if you don’t want to get these emails, the Unsub link is below.

Today and every Tuesday, I’ll send you 1 actionable sales or marketing tip, and if it resonates, there’ll be a longer piece of content you can dive into.

My tip for today is simple - use more emotion in your messaging!

Here’s an example with no emotion for marketing leaders:

❌Marketing-sales alignment may be a problem at your company

Now here’s a remix adding emotion:

✅Your content team feel worthless when your sales team complains about their fluffy content

For more context on how to make your sales more human and emotional, watch this 5 minute video on our COSMIC sales framework here.

Cheers,

Mikey