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Playbook Template
Here is the Customer Success Playbook for Growth Genie:
It's core elements are:
Customer Red Flags π©
Aligning Customer Success & Sales
Onboarding
Stakeholder mapping
Ideal customer profile types inc. goals & challenges
Renewals & upsells
Identifying churn risks
Probing questions (that open up buyers about their challenges)
"Power stats" around problems and industry trends
Customer stories
Questions to help understand VS overcome objections
The problem with most CS playbooks is they are:
β Too focused on widgets & features
Our playbooks are:
β Customer focused
Want an editable version of this playbook to use as a template?
Reply to this email and I'll send one over.
Reply